The Thirsty Liquor and Black Bull Liquor group is a great new retail liquor brand that’s going places fast – the banner group has grown from zero to 170+ stores nationwide.


Licensee's benefit from trading under the banner and reap the rewards of a large scale and volume business.


The Directors have a vast amount of experience and are focused on making every retail store stand out. Marketing and promotions are modern, edgy and different from the competitors. 

The Thirsty Liquor and Black Bull Liquor Group is a national brand and growing rapidly: 170+ stores nationwide to date!

  • Loyalty Card – the only banner group to offer their customers a Loyalty Card which also allows Thirsty Liquor to interact with consumers via a national database eg advertising to over 70,800 current members via TEXT PUSH and e-newsletters!

  • Impressive Facebook following with over 62, 000 engaged fans allows for direct promotion to interested customers.

  • Monthly advertising in all major newspapers nationally

  • Generic branding of shop, staff uniforms & in-store pricing tickets.

  • Annual International conference and networking opportunities.

  • Be part of the Group's turnover of over $200 million per annum

  • Financial benefits via rebates / discounts and more!

  • Lift the profile of your liquor store – bright orange image that ensures your store will stand out from the rest!

  • Group buying power of 170+ stores allows you to receive the sharpest pricing from suppliers - more money in your pocket!

  • Marketing and advertising including monthly radio, newspaper, social media, interactive website at NO COST TO YOU!

  • FREE GWP (Gift With Purchase) offers eg caps, t-shirts, chilly bags, sunglasses, jandals, calendars, magazines etc for your customers!

  • Plenty of in-store promotional activity eg competitions, draws etc for your customers to win some awesome prizes!

  • POS (Point of Sale) system that allows you to receive scan back (again more money in YOUR pocket)!

Click Here to transform your store to a National wide leading Thirsty Liquor Store!

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    Register your interest in a Thirsty License by completing the form below.

THE GIFT Everyone Wants!

Our Vouchers make the perfect xmas gifts Available instore & Online!
Stop into your local Thirsty store and grab yourself a voucher or two or three...
Great for Birthday's, Thank You's or just because you want to
give someone a special surprise on their day!



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